Jobs

Job Description

Chelsea Heritage Quarter (CHQ) is seeking an experienced and creative Social Media Freelancer to lead on content creation and social media management across our digital channels. This role will play a key part in promoting CHQ’s programme of events, partner activity, and Chelsea History Festival.

The freelancer will be responsible for creating engaging, high-quality content that reflects CHQ’s tone of voice and visual identity, that will appeal to both new and existing audiences.

About Chelsea Heritage Quarter

The Chelsea Heritage Quarter is a collaboration between Chelsea Physic Garden, the National Army Museum, the Royal Hospital Chelsea and Cadogan. Drawing on this shared history, the Chelsea Heritage Quarter explores 350 years of history through the heritage and collections of its partner institutions.  A registered charity, Chelsea Heritage Quarter delivers a year-round programme of events and walking tours, with our flagship Chelsea History Festival taking place annually in October.

Find out more at: https://chelseaheritagequarter.co.uk/

Role description

The freelancer will work approximately one day per week over 46 weeks, scheduled flexibly in line with CHQ priorities. Additional days per week may be required to capture live programming and events but these are capped at 46 days a year.

During Chelsea History Festival (30 September–4 October 2026), the freelancer will be expected to work daily to capture, edit, and publish same-day content, as well as to produce evergreen assets for future use. A monthly schedule will be agreed in advance.

Key Responsibilities 

1. Social Media Management

• Manage and monitor CHQ’s social media channels, including Instagram, Facebook, X, and others as required
• Create, schedule, and publish content in line with CHQ’s content plan and brand guidelines
• Reshare relevant content from partner organisations and engage with audiences by responding to comments and messages
• Maintain and update the social media content calendar in collaboration with the CHQ team and partner communications teams
• Attend a monthly social media planning meeting
• Create paid social media advertising campaigns and work with external agencies to support the promotion of Chelsea History Festival

2. Digital Content and Asset Production

• Capture, edit, and deliver high-quality digital content for online use, including photography and video
• Produce short-form video content optimised for social platforms, particularly vertical video (9:16)
• Photograph and capture content at CHQ events and programming
• Create reels and short-form content exploring the history of Royal Hospital Road and CHQ’s partner organisations
• Capture both daily festival content and evergreen assets to support future festival promotion

3. Audience Development and Evaluation

• Monitor and analyse social media performance across all platforms, including engagement, reach, and audience growth
• Track trends and changes in social media behaviour and platform features and advise the CHQ Programme Co-ordinator and CHQ Director on the CHQ’s marketing plan
• Produce regular performance reports for the CHQ Director and Programme Co-ordinator
• Review and refine social media strategy on a quarterly basis in response to insights and emerging trends and advise the CHQ Director and CHQ marketing meeting on tactics and delivery.

Where necessary, the freelancer may be required to attend meetings to discuss overall marketing strategy. Prior to the Chelsea History Festival, the freelancer will be required to attend a planning meeting to identify key activities and events to be captured.

Essential Skills and Experience

The successful applicant will demonstrate:

• Experience managing social media channels for public-facing organisations
• Proven ability to create engaging digital content, including reels, photography, and short-form video
• Experience using video and photo editing software (e.g. Adobe Premiere Pro, Final Cut Pro, CapCut, or similar)
• Strong copywriting, editing, and proofreading skills
• Knowledge of social media scheduling and analytics tools
• Ability to research current social media trends and apply them effectively
• Confidence researching historical subjects and translating them into accessible, engaging content
• Understanding of marketing principles and audience engagement strategies
• Excellent team working skills

Desirable Skills

• Experience working with heritage, cultural, or arts organisations
• A strong interest in history and culture

To apply send a max 2pp covering letter outlining your interest, skills and experience for the role, and max 2pp cv to Gill Webber, Director Chelsea Heritage Quarter info@chelseaheritagequarter.co.uk by 5pm on 1 June